Privacy Policy

Privacy, in plain language.

Last updated: September 27, 2026

This policy explains how ALW Legacy Enterprises, LLC, operating the Toni Williams website and related services, handles information you provide. Questions or privacy requests may be sent to toni@toniwilliamsofficial.com.

Information we collect

We may collect contact details, organization and role information, event or scheduling details, assessment answers and scores, form and booking timestamps, referral and campaign information, and the communication choices you select.

How we use information

We use information to deliver requested assessment results and resources, respond to inquiries, evaluate speaking or program fit, schedule and prepare meetings, operate and improve the website, protect the service, and maintain business records. Marketing messages are sent only when permitted and may be declined at any time.

Service providers

We use service providers to operate the site and requested workflows, including WordPress hosting, GoHighLevel for forms, assessments, CRM, email, and scheduling, and Google Workspace for internal communications and calendar operations. These providers process information under their own terms and security practices.

Cookies and analytics

The site and embedded tools may use essential cookies and limited analytics or attribution data to operate forms, prevent abuse, understand site use, and measure campaign performance. You may limit nonessential cookies through your browser settings where available.

Retention and security

We retain information only as long as reasonably needed for the purposes described, legal obligations, dispute resolution, and legitimate business records. We use reasonable administrative and technical safeguards, but no internet system can guarantee absolute security.

Your choices

You may request access, correction, or deletion of personal information, or withdraw optional marketing consent, by emailing the address above. Transactional messages necessary to deliver something you requested may still be sent.

Children and sensitive information

This site is intended for adults and professional audiences. Do not submit passwords, government identifiers, complete financial account details, medical records, or other high-risk sensitive information through public forms.

Policy changes

We may update this policy as the website and services change. The effective date above will reflect the current version.